Sessions of 2026 Midwinter Leadership Conference: Ashleigh Potuznik
Potuznik, Ashleigh
Workforce Development Specialist
Mortenson Construction
Ashleigh Potuznik advances workforce development efforts at Mortenson by building industry-education partnerships to help expand careers in construction. She began as a Career and Technical Education (CTE) teacher in Arizona and later supported CTE programs nationally with Pearson Education. At NCCER, she led the Build Your Future campaign and supported apprenticeship programs as a Senior Workforce Development Manager. Most recently, she ran a pre-apprenticeship program at a Data Center project where she created local partnerships through an owner-led training model. Across all roles, Ashleigh has focused on opening career pathways and strengthening the construction talent pipeline.
Sessions:
Offering Industry-Recognized Credentials for the Skilled Trades and the Value to Industry Partners
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Prescott Resort & Conference Center
NCCER (National Center for Construction Education and Research), in partnership with Pearson, offers Industry Recognized Credentials to CTE students through accreditation, instructor certification, standardized curricula, and career resources. NCCER Industry-Recognized Credentials equip students with the credentials they need to succeed. This session dives into the NCCER curriculum available for CTE programs while also hearing directly from industries partners on why they look to hire students with NCCER credentials. High schools, vocational schools, and technical community colleges all play a crucial role in building successful career pathways and creating talent pipelines for the industry. NCCER has been providing quality education programs and credentials to high schools for over 25 years. Our print and digital solutions, developed with subject matter experts, include pre-built turnkey courses with automatically graded assignments, videos, online activities, and testing that connects with our credential engine to provide students with transcripts and digital credentials.
