Sessions of 2026 Connection Conference: William (Bill) Conroy
Conroy, William (Bill), JR
Marketing & Entrepreneurship Teacher
SVUSD - Buena High School
Bill is a Marketing & Entrepreneurship teacher at Buena High School in Sierra Vista. He grew up in Sierra Vista and made it home with his wife. After graduating from Buena, he went to University of Arizona, bought a pet store, turned that into two and opened 2 restaurants. He loved DECA in high school and his old marketing teacher convinced him to get a CTE certificate and start teaching. Getting to do cool DECA stuff with bright motivated students has kept him teaching longer than he thought he would have.
Sessions:
[5853] The Ultimate Lab Experience
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Westin La Paloma
- Business and Marketing Education
Your classroom is a lab; your SBE is the field test. Learn how to integrate your state standards directly into daily operations, ensuring that every transaction is a "teachable moment" that prepares students for the workforce.
[5847] Design to Win: Using Adobe Express for DECA
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Westin La Paloma
- Business and Marketing Education
Adobe Express is a powerful, student-friendly tool for creating polished DECA projects and presentations. This session shows educators how to use Adobe Express to support branding, visual storytelling, pitch decks, marketing materials, and project submissions across DECA events. Learn classroom workflows, template strategies, and tips for teaching design basics without overwhelming students. The session also covers collaboration features, brand kits, and common design mistakes that impact judge perception. Participants will leave with practical ideas and examples for integrating Adobe Express into DECA prep efficiently and effectively.